SOME COMMENTS ON THE HISTORICAL ROLE OF fetishism IN ECONOMIC ANTHROPOLOGY

Purchase PDF

Published: 2016-03-25

Page: 61-82


GIUSEPPE IURATO *

University of Palermo, Italy.

*Author to whom correspondence should be addressed.


Abstract

Following an interdisciplinary approach going through the grounds of psychological anthropology, symbolic anthropology, sociology and ethnography, pursued with an historical methodology, in this paper we wish to argue about the role played by fetishism in economic anthropology and its possible applications. Anyway, what emerges is the primary importance of the occurrence of fetishism in the rising of human symbolic function, explained through a psychoanalytical model based on disavowal mechanism, with a view towards applications in marketing.

Keywords: fetishism, disavowal, symbolism, marketing, quality, quantity, number


How to Cite

IURATO, G. (2016). SOME COMMENTS ON THE HISTORICAL ROLE OF fetishism IN ECONOMIC ANTHROPOLOGY. Journal of Global Economics, Management and Business Research, 7(1), 61–82. Retrieved from https://ikprress.org/index.php/JGEMBR/article/view/2917

Downloads

Download data is not yet available.